Roxor Group opens Essex showroom following six-figure investment

The Roxor Group has opened its first dedicated trade showroom in the south, following a six-figure investment in a new 800m2 site, designed to support customers across its full bathroom portfolio.

The Nuie marketplace showroom in Waltham Abbey gives retailers, merchants and trade partners access to more than 70 display bays. It showcases brands across the Roxor Group, including Nuie, BC Designs, Bayswater, Hudson Reed, Old London, Synergy and Arley Pro.

On opening day, the team welcomed visitors for a first look at the new space, giving them the opportunity to explore the product ranges and speak with Roxor representatives throughout the day.

The company says the investment marks a significant step in its continued expansion, giving customers a dedicated space to explore the breadth of the group's product offering in person. The portfolio covers contemporary, trend-led bathroom designs through to traditional and heritage-inspired collections.

Created with its trade network front of mind, the showroom is designed to work as hard for customers as the products it showcases. Partners can visit the showroom with their own clients by appointment, using the space to explore products in person and support specification decisions.

For business needs beyond the showroom floor, customers can also book the site's 30-person boardroom for meetings and project presentations.

A spokesperson for Roxor said: "We're very excited to have officially launched the nuie marketplace showroom. This investment is about giving trade customers more than a place to view products. We want to create a space that supports better conversations and more confidence at the specification and sourcing stage of projects.

"The showroom makes it easier for customers to explore our brands, compare ranges and see the quality and choice of the collection in person. As our portfolio continues to grow, we want the support around it to grow too. The showroom strengthens that offer, creating a practical, customer-first resource for trade partners across the south."