CREWE: Focus DIY is using the government's October 2010 Fire Kills Campaign to promote fire safety products.

CREWE: Focus DIY is using the government's October 2010 Fire Kills Campaign to promote fire safety products.

Focus will target new university students and first-time homeowners who may be unaware of basic fire precautions.

Focus is also trying to raise awareness about carbon monoxide gas to promote sales of carbon monoxide detectors.